Dutch Media Giant Weighs Challenge to Gambling Ad Ban
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The Netherlands introduced a wide array of rules for advertisers near the turn of the year. Talpa is looking into challenging a ban on gambling advertisements.
The Netherlands has banned gambling ads. Talpa, which has an annual revenue of $170.7m, is considering a legal strike. The gambling market launched in 2021. The Dutch minister for legal protection promised to bring stricter regulations. He believes the sector is stretching the boundaries. It is estimated that there were 40 gambling advertisements per hour on Dutch television earlier this year.
The Netherlands has been at the forefront of gambling regulation. The KSA issued a final warning to operators to remove autoplay features from online casinos. Talpa and other dissenting entities have until September 4 to submit an appeal to the proposed plan. If finalized, the broadcast advertisement ban will go into effect on January 1, 2023 and the television sponsorship ban on Jan 1 2024.
