Casino Group pens tech deal with Accenture and Google Cloud

Author: Live Casino Direct
 
Casino Group pens tech deal with Accenture and Google Cloud
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The aim is to enhance the retailer’s customer experience and operational capabilities through the development and implementation of data analytics, artificial intelligence and machine learning based solutions.

Casino Group has announced a digital strategy acceleration partnership with Accenture and Google Cloud. The aim is to enhance the retailer's customer experience and operational capabilities. It is also looking to support the growth of its B2B activities. Google is delighted to work with Groupe Casino and RelevanC to contribute to their digitalisation.