Evolution Inks Live Casino Deal with Flutter’s Sky Betting & Gaming
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Evolution Group has signed an agreement with Flutter Entertainment-owned Sky Betting & Gaming, to provide its live casino service on Sky Betting websites.
Sky Betting & Gaming has become the latest Flutter brand to partner with Evolution, after Paddy Power and Betfair’s “landmark deal” for live casino services. Evolution’s live casino content will be available on Sky Betting & Gaming’s brands, namely Sky Vegas, Sky Bet, and Sky Bingo, as part of the deal. Sky Betting & Gaming also owns other popular UK free-to-play sports games, such as Soccer Saturday Super 6, Sky Sports Fantasy Football, and ITV7.
Speaking of the deal, Andrew Rushgrove, Gaming MD at Sky Betting & Gaming, said:
“We recognise the strong performance of Evolution’s live casino portfolio and also the sheer breadth and variety of content, which is growing all the time. Sky Vegas is proud to be the UK’s most popular online Casino and we see a great opportunity in the Live Casino market. Evolution has some stand out titles in this space, such as Crazy Time and Lightning Roulette, along with an exciting 2023 roadmap so we’re delighted to be able to put their content in front of our players.”
Gionata La Torre, Evolution’s Chief Executive Officer Europe, added:
“We are honoured to partner with yet another Flutter company, and one with such an impressive line-up of household name gaming brands. Sky Betting & Gaming delivers incredible experiences in sports betting and online gaming to millions of players across the UK. We are very much looking forward to adding to those player experiences with our world-leading live casino.”
The Sky gaming brand currently offers Red Tiger online slot games and will soon reintroduce NetEnt online slots. Both Red Tiger and NetEnt are sister brands of Evolution under the Evolution Group.
Ciaran McEneaneyBased in Galway, Ireland, Ciaran has over a decade of experience writing for some of the biggest names in the sports-betting, gambling, poker & casino industries.
