With Microsoft Entering the Gaming Industry, How Far Has Video Gaming Come?
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Microsoft is entering the gaming industry. Online video games are now a focal point in the industry, as the array of top-notch consoles leaves no doubt.
Microsoft bought Activision Blizzard for $68.7 billion.
Satya Nadella believes that video games will play a vital part in developing the metaverse. Sony, Tencent, and Electronic Arts have purchased smaller companies from this market. Caesars Entertainment bought William Hill.
Microsoft has signed a multi-billion dollar deal with the company that created games from Candy Crush to Diablo. Microsoft will soon release a more affordable version of its HoloLens.
Microsoft bought Mojang and ZeniMax in 2014. It is now the third-largest company in the gaming industry. Microsoft doesn't plan to invest in a new console. It can change the game industry by introducing Game Pass.
Game Pass has over 25 million subscribers and generates about USD 400 million monthly revenue. Buying Activision Blizzard was a strategic step towards expanding its gaming portfolio.
Microsoft has acquired rights to Call of Duty, Warcraft, Candy Crush and other games. Microsoft could make those games unavailable for consoles like PlayStation. Mobile gambling is a market on a rapid rise.
Microsoft is entering the video gaming industry. The industry has come a long way since the 90s. Microsoft is investing in technology that will make the gaming even more immersive.
