Pragmatic Play expands Brazil market presence with Loto Giro deal
ragmatic Play has improved its Brazil footprint with a new Loto Giro deal, allowing Brazilian players to soon be able to enjoy the provider’s slots, live casino and virtual sports vertical, announced the company on Tuesday.
As the content provider to the iGaming industry has taken multiple verticals live in the country, its collection of slots will be available to Loto Giro players. This includes latest releases Rise of Giza PowerNudge, presented earlier this week and featuring Pragmatic's new PowerNudge feature, by which every winning combination causes reels to "nudge down" one position, creating new chances to win. The upcoming title Chilli Heat Megaways will also be available.
Loto Giro customers will also be able to enjoy Pragmatic Play’s live casino titles, headlined by the gameshow style Mega Wheel, along with Blackjack Azure and Roulette variants. Additionally, the supplier is set to also provide its virtual sports offering, including horse racing, greyhounds and football products.
On the importance of the announcement, Victor Arias, VP of Latin American Operations at Pragmatic Play, said: “We’ve focused hard on bringing multiple verticals to operators in Latin America and we’re delighted to take three of our product ranges live with Loto Giro across Brazil.”
Pragmatic Play has continued its growth in Brazil, with its portfolio of products now live with numerous operators in Latin America’s most populous nation. The company aims at keep expanding its footprint in the continent, “a major commercial focus for us,” further describes Arias.
Other expansions within Latin America announced this month include a partnership with Codere to enter the Colombian market with a complete slots offering; an agreement by which Dotworkers will offer Pragmatic Play's three leading verticals in the region; and an expansion in Paraguay via a BetDiamond deal.
“Adding premium content to our platform is something we’re keen to always do and partnering with Pragmatic Play allows us to add three leading verticals with one swift integration,” added Edson Mendonça, CEO at Loto Giro. “We’re very excited to be able to offer such immersive content to our players and can’t wait to see this partnership achieve its full potential.”