Popular online casino fends off big-name brands such as Sky and Superdrug to take home two trophies at the Social Media Awards 2021

Author: Live Casino Direct
 
Popular online casino fends off big-name brands such as Sky and Superdrug to take home two trophies at the Social Media Awards 2021
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PlayOJO won two awards at the Social Media Awards 2021. PlayOjo was nominated in two categories - Best Use of Instagram and Best use of Social media. The campaign focused on the launch of a faux fragrance, Compulsion, to highlight problem gambling as the “addiction with no smell”.

PlayOJO has won two awards at the Social Media Awards 2021 for its Compulsion campaign. The campaign features Gemma Collins and drives awareness around the issue of problem gambling. PlayOjo was nominated alongside some of the UK’s largest household names including Hilton, Sky and Superdrug. Samit Dutta, Head of Digital at PlayoJO said it was an honour to have won the awards. He congratulated the team that worked on the campaign and the judges. It is one of Play OJO's most important and impactful campaigns to date.