NetEnt’s EveryMatrix deal expands live casino offering
NetEnt has boosted its live casino offering by adding three new standard blackjack tables in its Qormi studio, as well as signing a deal to provide dedicated tables to CasinoEngine, EveryMatrix’s igaming integration platform.
The partnership represents the first dedicated table deal secured by the supplier this year, and builds upon growth that has seen NetEnt expand its market share in the vertical.
“NetEnt is a valuable partner to our business, and we are pleased to expand our existing partnership in live casino,” noted Amund Stensland, CasinoEngine COO.
“The new blackjack tables are a valuable asset for our clients, and we are certain they will deliver amazing entertainment. EveryMatrix is a flexible provider, always looking to offer operators the entertainment options they need to grow.”
It is said that the increased studio capacity expands NetEnt Live’s operations, and has been created in response to heightened demand for the supplier’s live products over the last year.
The online casino content developer says that it will continue to invest in its live business, expand its core portfolio and introduce new games and formats, as well as advancing its proprietary chroma-key technology.
“Given the recent achievements of NetEnt Live it made sense strategically to expand operations of our Malta studio, building capacity for the future projected growth,” added Andres Rengifo, director of NetEnt Live.
“Meanwhile, by securing a key reseller partnership with EveryMatrix, we have strengthened our position within the live casino industry as a trusted supplier for dedicated business.”
Last month, Rengifo spoke to CasinoBeats to explore the technological developments, such as blue screen and chroma-key, that have made the online experience ever more synonymous with that of the real-life casino tables.
This comes as continued innovation impacts the live casino vertical and, in turn, drives increasing numbers, with technological advancements having been embraced to provide an extra surge.